On August 11, 2026, Austria-based SBO AG announced Q2 progress in its additive manufacturing (AM) business expansion: its Houston facility has grown to over 2,100 m² (+50%), with two Renishaw 500Q units and one VELO XC metal printer installed in Q2, and two more VELO XC units scheduled for Q3. In the UK, subsidiary 3T Additive Manufacturing (Newbury) added an EOS M400 in Q2, ordered another for Q3, and won the "SME Technology Company of the Year" award at the Thames Valley Tech & Innovation Awards 2026. SBO positions AM as a core diversification pillar across aerospace, defense, and semiconductors, with AM business revenue growing at over 20%. As a long-established European downhole oilfield tool manufacturer (annual revenue >€300M), SBO's accelerated AM push reflects a strategic bet by traditional manufacturers on additive manufacturing. The shift of conventional oilfield service companies toward AM is a key industry trend—these firms already hold aerospace and defense customer relationships, allowing AM technologies to be integrated directly into existing supply chains. Value for powder buyers: ① Seven new industrial metal printers translate into annual demand growth of tens of tonnes for Inconel and titanium alloy powders ② The dual-base footprint in Houston and the UK gives powder suppliers on both sides of the Atlantic opportunities to enter SBO's supply chain ③ Keep an eye on SBO's powder procurement standards and certification requirements (aerospace-grade powder thresholds are high).